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Associate Marketing Manager - Maggiano's

Maggiano's Operations
Dallas, TX
November 21, 2023

Associate Marketing Manager

Dallas, TX

 What does it mean to be a BrinkerHead? We play like a team, take pride in our culture and seek every opportunity to make people feel special.  Life is short. Work happy. 

At Brinker, we connect, serve and give to create the best life for our Team Members, Guests and community. Through our cultural beliefs, Brinker empowers its Team Members to positively impact our 4 Key Results: Engaging Team Members, Bringing Back Guests, Growing Sales and Increasing Profits.

 Brinker International is an equal opportunity employer; we foster an inclusion environment that promotes respect, diversity of thought and success for all. 

 Job Summary

This individual will manage strategic initiatives for Maggiano’s Little Italy, a company with 50           restaurants in the USA. The Associate Marketing Manager will be responsible for building a positive brand image through our guest experience to drive sales, traffic, frequency and loyalty. Must be detail-oriented with ability to prioritize projects, sequence activities, be collaborative and manage deliverables that are aligned with business priorities. 

 Your Key Job Functions

·         Manage and organize all marketing assets and content into the appropriate shared digital platforms of Prismic, OLO (Website), Punchh (App) Box, S:Drive, and ThirdLight (Image Hosting). Includes creating, uploading, resizing, organizing, sorting and archiving

  • Lead photography and videography shoots including, but not limited to scheduling pre-production calls, managing shot lists, ordering materials, and day-of-support to the marketing and agency teams
  • Support menu and feature rollouts by helping with menu proofing, uploading menus to website, providing PLU team with marketing content
  • Update marketing digital platforms to reflect any new changes to menu items, banquet/catering information, restaurant personnel, hours, feature programs or other marketing and ops initiatives
  • Lead local marketing initiatives with email calendar planning & deployment, social media and creation of POP and marketing materials
  • Provide marketing support to banquet and catering teams on events, menus and offers as well as any needed assets and images
  • Assist in gathering Guest feedback and industry data through research, consumer insights, surveys and adhoc studies to provide leadership with data and information for key projects

 What You Bring to the Team

·         Bachelor’s degree in marketing or advertising preferred

·         1-3 years of brand marketing experience

·         Restaurant experience a plus.

·         Experience in partnering with outside agencies & cross-functional teams.

·         Excellent understanding of branding, marketing & advertising principles – with emphasis in digital web, mobile & social marketing.

·         Proficiency in Google Analytics, Excel and Tableau is a strong plus.

·         Strong communication, analytical and project management skills.

·         Flawless execution through ability to manage several strategic projects, monitor project risks & scope, and proactively manage solutions.

·         Ability to thrive in dynamic fast paced environment must be self-starter with high energy and desire to drive the business.

·         Ability to effectively work under time pressure.

·         Highly collaborative work style; must work well with people.

·         Strong focus on results, not just activity.

Why Brinker 

We offer a competitive benefits package including medical/dental/vision, life insurance, paid vacation/holidays, and 401(k) with company match and generous dining discounts.  Every team member working at the Restaurant Support Center (aka Brinker headquarters) is eligible for annual bonus potential.

 Our campus includes an onsite gym plus opportunities to increase your wellbeing with onsite Yoga and boot camp programs. Work/Life/Fun balance in a casual and collaborative work environment!  Team members enjoy company-wide events and celebrations. Regular volunteer opportunities with our community give back programs. 

Check our Careers page for more exciting opportunities!  Brinker Careers  

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